About
Youtube Reviews
Social Media Influencer
BBQ Pit Master
Private BBQ Chef
Content Creator
Product Dev Consultant

About Ukulele Jay BBQ
Hello, I’m Jay, a BBQ Chef and Pitmaster
Ukulele Jay BBQ is the passion project of Jay Goldberg — an award winning BBQ chef, pit master, storyteller, and creator. Through backyard experiments, traveling the country to the top bbq joints, trial and error, and a deep love for smoking meat and grilling, Jay has turned his craft into recipes, videos, and experiences that inspire home cooks to master fire and flavor.
Vision & Mission
Vision: To ignite confidence in backyard chefs everywhere
empowering them to cook boldly, create memorable moments, and enjoy the art of fire.
Mission: To be a trusted voice in the BBQ community and culinary manufactures by sharing expert tips, honest product reviews, cooking content, and a welcoming space for all who love to cook at home and learn about culinary and bbq techniques and products.
What I Do
Here's how I bring BBQ passion to life:
- I develop recipes that balance flavor, patience, and authenticity - teaching you exactly how to smoke, sear, and grill like a pro.
- I create video tutorials that break down techniques into simple, actionable steps for all levels.
- I consult with brands and kitchen innovators on rubs, tools, grills, and product development.
- I review BBQ gear honestly - from smokers to thermometers and test them in real conditions so you don't have to.
- I build a community: connecting with BBQ lovers, sharing tips, and inspiring others to cook with fire.








